Getting and Understanding Press

Founder and President of Alternative Press Mike Shea discusses the origins of Alternative Press and how music publications have changed in the Digital Age, as well as how artists can find the right press outlets to promote their music.

Making money with a home studio

Craig Levy is a musician, studio owner and producer based in Brooklyn New York. Craig has run a profitable studio from his home for the last five years and has recorded well over three hundred artists. He has carved himself a niche working almost exclusively with aspiring artists on tight budgets.

Music and Merchandise

Music and Merchandise

John Mathiason of CandyShop Management talks about some of the qualities bands should be looking for in a merchandising partner and some of the moving parts of successful merch design and sales.