Jeff Chenault, Founder and Creative Director of Eleven07 talks about how bands can choose the perfect designer for their album covers and merchandise and shares some tips for creating cohesive and memorable artist brands.
Tagged: branded products and music
Forbes explored the value of limited-edition sneaker endorsements, music attorney Lee Phillips explained why labels have struggled in the Digital Age, and labels filed suit against Pandora for using recordings made before 1972.
Music business analysts talked about why small tech startups could revive the music industry, The Grammys announced opportunities for aspiring artists, and commercial brand sponsorship improved revenue in the UK music business.
The BPI worked with ISPs to create punishment for UK music piracy, an article presented four partnerships between music and brands, and Zoe Keating wrote an op-ed piece about her 10 years as a DIY artist.
Nikki Hirsch, the director of music strategy and alliances at Translation, LLC discusses how music and brands are engaging in the digital age.