Music and Brands
Dave Cool, Director of Artist Relations at Bandzoogle, talks about online and offline marketing strategies that work for artists and how bands can build websites and social media pages that support their brands and help build fan bases.
Gino Sesto, Founder of DASH TWO discusses growing a media company and how musicians can use online advertising to build a solid fan base.
Evin Schwartz, CEO and co-founder of Campus Socialite Media talks about collaborative marketing and how musicians can improve their live shows and marketing strategies.
Jennifer Farmer, Artist Relations and Marketing at Daisy Rock Guitars talks about her experiences in the music industry and some tips for artists that want to get endorsement deals with instrument companies.
Marcie Allen from MAC presents – a major sponsorship and fulfillment company discusses how brands and music are working together in the digital age.